Founded in Huntsville, Alabama, The Ave is a premier entertainment booking agency dedicated to bringing top-tier performances and unforgettable experiences to venues and events across the region. The company was established by Andrew Velez, a seasoned entertainment professional with over 15 years of experience as a performer, booking agent, and entertainment manager in Nashville, TN.

After years of working behind the scenes and on stage in one of the nation’s most competitive music markets, Andrew returned home to Alabama with a vision—to elevate the local entertainment scene by connecting clients with only the highest quality performers. Having served as a corporate entertainment manager, national entertainment director, and operations manager for multiple venues, Andrew understands both sides of the industry: what performers need to succeed, and what clients need to ensure their events run flawlessly.

At The Ave, our mission is to streamline the booking process for both clients and artists, removing the headaches often associated with event planning and production. With Andrew’s background in sound and lighting production, as well as deep industry connections, The Ave delivers a seamless entertainment experience from start to finish.

Whether you’re looking for a single act or full-service entertainment management, The Ave offers flexible solutions ranging from self-guided bookings (call or email to book a specific act) to comprehensive venue entertainment management (where we handle your entertainment schedule, bookings, budget alignment, production guidance, and more).

Our diverse roster features an ever-expanding lineup of elite talent, including live musicians, DJs, trivia hosts, bingo and karaoke entertainers, and comedians. We’re constantly scouting for fresh, high-caliber performers to ensure every event we manage exceeds expectations.

At The Ave, we don’t just book shows—we build experiences.